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Never Run Out of Marketing Energy as a Solopreneur with This Basic Structure

The Reluctant Marketer

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Building a Structured Approach to Marketing as a Solopreneur

This chapter emphasizes the necessity of a structured marketing approach for solopreneurs, focusing on starting with one marketing channel and gradually expanding. The 'four buckets' concept and the tool To Quiet to Market are introduced to streamline marketing efforts for efficient results.

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