164: How The GTM and Data Teams at Snowflake Work Together with Travis Henry and Hillary Carpio
The Data Stack Show
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The Art of Clear Communication in Data Modeling
This chapter highlights the critical importance of clear communication when presenting complex information in the industry. The speakers explore the intricacies of data modeling for accounts, discussing essential attributes needed to accurately depict a company’s profile and the complexities of mapping business relationships. The conversation also emphasizes the roles of various personas within organizations and the pivotal function of Sales Development Representatives in aligning user needs with decision-makers.
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