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Leaving Amazon to Buy a $3m Apparel Brand

Acquiring Minds

CHAPTER

Navigating Opportunities in Apparel Manufacturing

This chapter explores the speaker's strategic approach to evaluating and pursuing business opportunities within the apparel industry, particularly highlighting the challenges of high-cost areas like California. It emphasizes the importance of flexibility in location choices, community support, and operational efficiencies in the acquisition of Turner Hat, an established headwear brand. The discussion also delves into the complexities of distribution and customer engagement in a competitive marketplace, showcasing the potential for growth through niche marketing and eCommerce.

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