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123 - Active Information Avoidance (rebroadcast)

You Are Not So Smart

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Is There a Cure for Huntington's Disease?

Economists say we should ignore the least useful information. But many of us rarely do this, and it can have big consequences for companies that are attempting to get information to people who they think would benefit from it. A paper by Emily Auster looks at patients who have one parent with Huntington's disease. It could affect your decision whether to have children and possibly risk passing the gene onto them.

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