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Product Recall: Drakkar Noir

Forever35

00:00

Axe Body Spray

Axe Body Spray came out in 2002. It was marketed to teenage boys who were spraying this all over their bodies. The way that the Axe marketing is so like it, it reeks of the early aughts like overt sexism. In these ads, women are whittled down to props, like arm candy and like, you know, fuck dolls.

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