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67: Crafting Authentic Connection w/ Neal Foard

The Leadercast Podcast

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The Most Valuable Real Estate in Your Story Is the First 60 Seconds

The most valuable real estate in your story is the first 60 seconds. A great band will usually open with something pretty uptempo. Hong Kong has 19 different cuisines, and they're all vastly different. The same way that people are sold food is similar to how a salesperson is sold.

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