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S1 E8: How Nik and Moiz Dealt With a Cease and Desist / Why Everyone’s Confused About Benchmark Metrics / Why It’s Time To Get Your P&L House In Order

Limited Supply

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Is There a Conversion Rate Optimization?

Yeland: I actually think running sales very infrequently almost trains your customers to look for them. All birds also doesn't run that many, i mean, apple's main one is just black friday. Has anyone ever tested auto applying a coupon code versus not? Yeland: We do it with landing pages. The idea is like to basically on the lander. It's not really for the purpose that they copy and pasit, just that they see it again.

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