The company raised 85 million last year from investors. So you had the money to go after the domain name. And it sounds like you weren't deterred by it being used by another company, but knew it would cost a lot of money. So hiring a domain broker, was this because the conversation kind of fizzled out or you just need? What kind of guidance were you looking for from a broker? Yeah. Though we have raised any dollar that we spend, we do so with real purpose and with real justification. We still believed in the value of this.
Learn why this company bought super.com. Have you ever wondered what happens behind the scenes when a company goes through a rebrand and acquires a new domain name? On today’s show, I talk with Radhika Duggal, Chief Marketing Officer of Super, about her company’s rebrand to Super and acquisition of super.com. She explains that the […]
Post link: A Super domain name – DNW Podcast #412
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