This chapter discusses the concept of product thinking and its importance in today's competitive landscape. It highlights the idea of thinking of a product as a living system that evolves over time and emphasizes the need to be customer and user-centered in product development. The speakers also mention the significance of product thinking in the current macroeconomic conditions and the need to invest in the right features to improve chances of success.
With so many different definitions, it can be difficult to understand exactly what product thinking is, and how it can transform your organization. In this episode, Thoughtworks’ product leaders, Rujia Wang and Jonathan Savage, explore how it can help you enhance your customer experience, and dispel some common misconceptions. It’s essential listening if you’re a product leader seeking to refine your customer experience, create ambitious new products, and foster a culture of innovation.