Ask Noah Show 477
Ask Noah Show
How to attract media interest and explain roadmaps
John recommends clear non-technical project pages and proactively contacting relevant reporters with accessible explanations.
This week John Terrill from Red Hat joins us to talk about branding in Open Source. Many projects don't have a unified communication strategy, but having one is important.
-- During The Show --
00:50 Intro
- Steve is in Vegas
- Noah "getting deals"
04:37 Lossless Cut
- Reached for Avidemux
- Avoiding re-encoding
- Learning a new program
- Lossless Cut Webpage
- Lossless Cut GitHub
08:30 OmniTools
- Small docker image
- Does everything in the web browser
- OmniTools GitHub
12:43 NLSH
- For people who want to learn the CLI
- Translates natural language into CLI
- Making things easy can backfire
- NLSH GitHub
16:00 Xyops
- Features:
- Job scheduling
- Workflow automation
- Server monitoring
- Alerting
- Incident response
- Self Hosted
- Open Source
- Xyops
18:18 News Wire
Squid 7.4 - github.com
Openttd 15.1 - openttd.org
Rust 1.93 - rust-lang.org
GNU C lwn.net
Extix - linux.exton.net
Liya Linux 2.5 - distrowatch.com
CachyOS 2026 - cachyos.org
GNU Guix 1.5 - quix.gnu.org
MxLinux 25.1 - mxlinux.org
Crypto Thieves in Snap Store - helpnetsecurity.com
Open Source Quantum Computer - uwaterloo.ca
AI Weather Models - kqed.org
Banks Prefer Open-Source - finainews.com
Rack-Scale AI - theasset.com
OIN 2.0 - yahoo.com
19:55 Python Built-in Web Server
- Use python to host a web server
- Used for file transfers
- Use case
- Steve's travel router
24:17 Proxy RCE - PSA
- Basics of the problem
- grahamhelton.com
26:30 Matter Camera
- 1920x1080 30fps
- Synology App to turn a phone into a camera
- linuxgizmos.com
30:06 MS Gives Keys to FBI
- Microsoft confirms they gave the FBI BitLocker keys
- ~ 20 requests per year
- Home users forced to upload keys
- Jump through hoops to avoid uploading
- Encryption is only as good as who holds the keys
- Pragmatism
- aardwolfsecurity.com
- ArsTechnica
35:20 Linux Continuity
- Continuity document merged into Kernel docs
- theregister.com
36:40 John Terrill
- PR in open source
- Branding open source
- One size fits all projects
- Extracting technical knowledge
- Technical accuracy
- How to talk with journalists
- Separating personal views from project views
- Negative coverage
- Messaging guidelines
- Branding and marketing
- Attracting media attention
-- The Extra Credit Section --
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