How Do You Change a Culture That Is Being Dumbed Down With Your News?

Saving the World at Business School (Part 2) is based on an in-depth filmed conversation between Howard Burton and Andy Hoffman, Holcim Professor of Sustainable Enterprise at the University of Michigan’s Ross School of Business and School of Environment and Sustainability. This extensive conversation starts with inspiring insights into how Andy Hoffman became interested in environmental issues when he declined acceptances from graduate school at Harvard and Berkeley and instead worked as a carpenter for several years in Nantucket. Topics include the notions of ‘environmental sustainability’ and ‘big business’ which sometimes seem as incompatible as oil and water and ways to make a synthesis a reality by seriously reconsidering the way we currently conduct public policy and even some deep aspects of our current societal values.

Howard Burton is the founder of the Ideas Roadshow, Ideas on Film and host of the Ideas Roadshow Podcast. He can be reached at howard@ideasroadshow.com.

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