
People first: CCO Andy Kauffman on staying true to Marriott’s legacy with AI personalization
The Speed of Culture Podcast
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Navigating New Travel Trends
This chapter explores the shifting dynamics of consumer behavior in the travel industry, particularly among millennials and Gen Z. It emphasizes the influence of content creators and social media on brand engagement, as these demographics seek authentic experiences. Additionally, the discussion highlights emerging travel brands and the growing demand for personalized luxury experiences, while drawing parallels to lessons in fan engagement from the NFL.
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