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Pipcorn: Jennifer and Jeff Martin
How I Built This with Guy Raz
How Did You Get Into Whole Foods?
Isli: We didn't make the mistake of trying to get into like, a massive retailer where if we couldn't fulfil it, then we would have gotten kicked out. It was these like, specialty shops. But i'm tr i'm getting stretched out, cause no one is popping popcorn. While you're doing all this, you're makin popcorn. Who's making the popcorn? So mentioned joanna, our first employee. She we essentially just recruited her entire family to come and pop popcorn for us. And they really helped us to grow so we could finally get out of the kitchen full time. Isli: They actually approached as to be to apply for the show in twenty
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