Solve Marketplace Undersupply With Product’s Help by eBay Sr PM
The Product Podcast
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How to Build Enablers in Your Supply Chain
Some companies prefer using framiums and free product ofor up grades, specially for referring parties. Another important acquisition channel which has proven to work really well fora supplyor acquisition is called enablers. It's when you on board active partner organizations who can build their businesses on top of your business so they earn money out of it. For example, one of the good examples that i really like is uber. Hooper has built an uber fleet platform. This is a platform where, if i'm a car company, or i have, for example, dozens of cars,. i can just, ah, register my company there and my cars then i can hire drivers myself on a rate
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