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Innovating Sports Viewing
This chapter introduces guests who discuss the innovative company Playback and its approach to enhancing sports-watching experiences through real-time interaction between fans and commentators. The conversation explores the evolving landscape of sports content consumption, the challenges of licensing for content creators, and the growing importance of digital platforms for audience engagement. Additionally, it highlights the successful transition of former athletes into content creators, as well as the potential for new leagues and platforms to engage younger sports fans.