37. A Jobs To Be Done Masterclass with Andrew Glaser and Bob Moesta
The Disruptive Voice
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How Do I Get 10th Sinos?
We were over serving a certain portion of the population. We found that we were massively under serving another category. And it wasn't a surprise that, you know, only one-third of the building was actually coming down to eat. So part of it was being able to play and prototype and make up some smoothies and do some other things just to test. It's all internal where they all want help. Like, who doesn't need help in IT, right?
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