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Michael Borys — The Art of Immersive Gaming Experiences, Blending Storytelling with Interactive Design, and Crafting Alternate Realities (#55)

Think Like A Game Designer

CHAPTER

Immersive Gaming Experiences and Interactive Design

Exploring the fusion of storytelling and interactive design, the chapter discusses the speaker's ventures in creating immersive gaming experiences linked to real-world theme parks. Projects like a Tron-inspired game with QR codes and physical arcade cabinets, the evolution of online experiences merging with physical attractions, and an AR-driven family game called Panicking Gotham City are highlighted. The conversation emphasizes the intricate details of crafting immersive experiences within iconic intellectual properties, meeting fan expectations while fostering creative freedom, and making immersive exhibits more accessible.

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