
#306: Selling Your Writing Business
High-Income Business Writing Podcast
Is There Still a Need for Small Content Agencies?
Jodi Cook ran a social media agency, but she managed to sell it without having an earn out and earn out is like when you'd stay on after the transaction for a certain period of time. She managed to avoid an earn out because she had systemized her business so well. But I think there's still even today, huge need for content agencies because more and more everyone wants to do content. If you're willing to manage people and deal with clients rather than just doing writing or whatever work you do, you have to be willing to change what you actually do.
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