Do You Know, We're Not Going to Discount?

2min Snip

00:00

Play full episode

Summary

Transcript

Episode notes

It's always interesting to watch brands that never had sales ou like, fuck, we need a boost of revenue, and so we're going to discount our products. Tuft and needle used to have this referal programme where they would give you 50 dollars if you referred them for a mattress. And then they got bought by a private equity firm who started offering discounts every day. That was casper's business model too. You shouldn't get you shouldn't pay a different price. Elo more vivinecity firms like, we need money ad we're dis off your brand. It's changed so much.

What happens when you’re threatened with a cease and desist letter? Nik and Moiz share some spicy stories, plus what no-one’s talking about in e-commerce. Let’s go.

Nik and Moiz are ready to get straight into it this week talking about repeat purchase rates, how to geofence a truck for retargeting on Facebook, and why Truff was the sauce Machine Gun Kelly didn’t know he needed.

And if you’re looking to create an app for your brand, you need Tapcart. Using a drag and drop builder makes it super easy and you can be up running in days, rather than weeks. You’ll start seeing crazy high conversion rates and a push notification CTR that’s 7 X higher than email. Check out www.tapcart.com today.

Check out the Nik’s DTC newsletter: https://bit.ly/3mOUJMJ

Follow Nik:

Twitter: twitter.com/mrsharma

Follow Moiz:

Twitter: twitter.com/moizali

Timestamps: