4min chapter

The New Bazaar cover image

Trust me, I’m an economist

The New Bazaar

CHAPTER

The Importance of Brands

More and more brands serve as signalling, for those of us who buy products. We rely on the brands we wear to help identify our tribe to other people. The classic idea of brands is a way to signal the trustworthiness of the companies themselves. But i think it's becoming more atomized because there's so much variety now in the things that you can buy.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode