Navigating Long Sales Cycles

In this episode #2996, Eric Siu and Neil Patel discuss using events—especially webinars—as powerful tools for revenue growth and trust-building in B2B marketing. They highlight the importance of delivering timely content, nurturing long-term relationships, and leveraging tech to enhance webinar experiences. The episode also explores upcoming AI-driven features in Ubersuggest and the value of actionable data.

TIME-STAMPED SHOW NOTES

(00:00) Growing Revenues Through Events

(02:54) Webinars as Trust-Building Tools

(06:03) The Importance of Timely Content

(08:52) Long-Term Sales Cycles and Relationship Building

(11:51) Leveraging Technology for Webinars

(14:49) Future of Ubersuggest and AI Integration

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For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel.

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Single Grain << Eric's ad agency

NP Digital << Neil’s ad agency

X @neilpatel, @ericosiu

Instagram @neilpatel, @ericosiu

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