Going from “zero to one” on a big creative project can be intimidating. If you want to write a book or create a course, where should you begin? Hint: grab a pen and paper and a stack of index cards, not your laptop.
Key Takeaways:
- Start big projects by asking: what is the key transformation I am hoping to inspire?
- There is magic to the number 3: it fits in with how we understand the world. When shaping the main pillars of the transformation you’re creating, see if you can break it down into 3 key parts.
- People learn in many diverse ways, and as a communicator, try to give them as many different methods for understanding a concept or idea as possible including memes, metaphors, mantras, quotes, statistics, diagrams, research etc.
⭐️ Permission:
Forget being linear. You don’t have to start at the beginning and end at the end. Dive into the sections that energize you the most first.
⭐️ Do (or Delegate) This Next:
Indulge your desire for stationary — purchase a tall stack of index cards and start breaking your next big project idea into smaller, bite-sized chunks, then move them around on a big surface (like your dining room table) until themes emerge.
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