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HIGHLIGHTS: Thomas Schinecker - CEO of Roche

In Good Company with Nicolai Tangen

CHAPTER

Balancing Drug Pricing and Innovation in Pharmaceuticals

This chapter explores the intricate dynamics of drug pricing within the pharmaceutical industry, focusing on the challenges of balancing innovation costs with societal needs. It also highlights the fulfilling role of pharmaceutical CEOs in observing the transformative effects of their products on patient health.

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