SaaStr 672: Go to Market Strategies That Led To Divvy's $2.5B Exit with Divvy’s Former CRO, Sterling Snow
The Official SaaStr Podcast: SaaS | Founders | Investors
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The Power of Budget Quota Goals
Sterling: I'm a firm believer that this is a momentum game. And if you can get wins, they turn into more wins. So what budget quota goal is a financial framework that we would use? The budget number is what we would essentially present on to the board. It doesn't matter if you beat your plan, if the plan sucked," Sterling says.
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