Curious about audio newsletters? In this episode with Tarzan Kay, she shares her unique journey in transforming traditional newsletters into engaging audio experiences. With years of expertise in email marketing, Tarzan reveals her innovative approach to building lasting relationships with subscribers.
[3:00] Tarzan discusses the origins of her audio newsletter idea and its impact on accessibility.
[9:00] Decision-making process behind using universal links for audio newsletters.
[11:24] Tarzan's philosophy on email marketing, consent, and subscriber choices.
[17:39] Importance of listener feedback and adapting content based on it.
[21:33] Tarzan's journey in building trust and a personal connection through her newsletters.
[25:52] The impact of vulnerability and honesty in email writing.
[29:27] Reflections on long-form content and relationship building through email marketing.
[34:46] Tarzan's thoughts on balancing personal and professional content in her emails.
Links mentioned:
Sign up to Tarzan's list : http://tarzankay.com/subscribe
Sample Sales email to get people started on writing sales emails : https://tarzankay.com/promo-sequence
The 7 Scrubs For Writing High-Integrity Copy That Converts : https://tarzankay.com/scrubs
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