It's funny that like both strategies can work. It's like the second one would just give your unconscious a little more time to get it. The his strategy. Like that is what you're trying to do. You are making an appeal to their unconscious to make a connection that they have not yet made. Yeah. So I want to get back to though that you were asking about whether or not there's like some some debate still about whether language was adapted. And I don't know like I'm not an expert in this, but I was reading I was going crazy reading this afternoon about some of this language stuff and it's insane because of course there's no way to solidly answer the