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The Preordering Model that Scaled a Hobby Into a Business

Shopify Masters

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Is There a Methodical Aspect of Advertising?

The methodical part of it all is having a really good sense of your financials. If you're spending more on advertising than you're making in revenue, minus the cost of what you're selling, then you definitely need to scale back. I look at my numbers every week, sometimes every day and keep a close eye on that. And i think it's always good to be ing new things, even as some things are working really well.

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