Don't Diversify Your Ad Spend
The Andrew Faris Podcast
00:00
Beard Brand Is Awesome, but That's the Outlier
The willingness to stay focused in Facebook ads is partly like it just feels I don't know. It feels kind of lame to me, right? Like if you can grow a giant YouTube following that organically watches all your content, it just feels awesome. And so yes, those case studies exist, but there's potentially a whole bunch of scale left there.
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