The Power of Monocultural Rivalries

This chapter examines the allure of monocultural events through the lens of rivalries among artists, such as Drake and Kendrick, and explores the psychological and sociological drivers behind the appeal of conflict. It discusses the role of media and ritualized traditions in perpetuating these conflicts, as well as the rise of 'rage bait' tactics in both entertainment and societal discourse. The chapter ultimately unpacks the complex interplay between human nature, cultural conditioning, and the effects of globalization and nationalism on interpersonal and geopolitical dynamics.