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Bob Moesta - Learning to Build

The Innovation Show

CHAPTER

The Importance of Scale in the Digital Future

The digital was actually inferior to film for a long time. And so at some point in time, you have to realize that Kodak made all his money in chemistry. They didn't actually make any very little money in the camera business. So when they got that, the digital piece in front of them, they're like, but how are we going to make money? Because they never made money in the cameras. Well, Fuji actually made money in their camera business. That's where you have to start to really understand both the struggling moment and the people who want a camera but can't have one.

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