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How Do You Know if You Are Getting a Marriage License?
Yen worked for the euston post newspaper, which doesn't exist any more now. His job was to call random people on the phone and try to sell them a subscription. He noticed that if you sounded like the people you were talking to, they were much more likely to buy the newspaper from you. Yen also devised a direct mail programme where he sent letters to all those who had applied for marriage licenses in a 16 county area surrounding harris county,. The paper helped him make 18 thousand dollars his first year working there.