The Distraction of the Masses

Even the distracted person can form habits. The ability to master certain tasks in a state of distraction first proves that ther performance has become habitual. Benamine is clearly very concerned with these new possibilities of delivering what he saw as bourgeois ideology to the masses through the medium of ing pictures. But don't get him wrong, especially in comparison to hits counterparts in the frankfort school, he's actually very optimistic about this new technology and its ability to have emancipatory potential for the masses. He just doesn't think that's what it's being used for.