The Climate Question cover image

Can we be ‘nudged’ to act on climate change?

The Climate Question

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Thes Behind the Map

The campaign also tapped into our competitive nature by awarding prizes to schools that cut consumption the most, but by a wide margin. The top nudge was a two minute shower song which to cut water consumption by turning washing into a game inthe shower. cape tonians are better than us with showers and with water saving more generally. And it's so encouraging in terms of the message that we can make a difference as a community, as a society, if we really put our minds to it.

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