3min chapter

Invest Like the Best with Patrick O'Shaughnessy cover image

Brent Beshore Returns – Private Equity, Venture Capital, and the Future of Money Management - [Invest Like the Best, EP.22]

Invest Like the Best with Patrick O'Shaughnessy

CHAPTER

Personal Branding - You Don't Trust the Cococola Brand, You Know What to Expect

"Personal brand keeps, keeps a keeps creeping up everywhere," says Ray. "I have decided that the formula for this is some balance of trying to make everything you do either build trust or surprise people positively", he adds. He also talks about how we learn things in terms of stuff we already know.

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