2Bobs: The Win Without Pitching Manifesto—A 10 Year Retrospective
20% - The Marketing Procurement Podcast
The Impetus for Writing a Book
The author says he was inspired by Confucius and Nietzsche to write a book. The manifesto is more of a call to arms than a step-by-step manual, she says. "I'm glad I resisted until I had not only something to say, because I always felt like I had something to say"
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