Ecommerce Playbook: Numbers, Struggles & Growth cover image

The Ideal P&L for Every Business Type

Ecommerce Playbook: Numbers, Struggles & Growth

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How to Shape a Four Quarter Accounting Principle

I was consulting with a store and talking with a store where I was talking, not doing any consulting. And he said my gross, my landed margin is like 33%. So that alone is an extreme outlier. But many, many other stores are going to have a very hard time finding anything like this as well in all kinds of categories.

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