We have a library that in a culturally sensitive, feel really authentic to n the community that we're working with. The term live blogging was coined by peter rohos and rhyam block adding gadget. So they would literally do sentence by sentence. And if the was no wif at the original ones, they would be sending out on their blackberries one liners,. People just hit refreshed, like a thousand times on the wed page. We hav huge traffic days. But boy, would this be perfect to do a live stream of the next apple keynote. And you could live stream the reaction to the next eyephone, or the next eye pad, or when the glasses...