
Stop Selling Implementation Services (& Do This Instead) w/ Max Traylor
Agency Life
The Trust Revolution in Marketing
This chapter examines the rapid advancements in AI technology and their impact on digital marketing strategies, particularly the increasing value of trust over data. It discusses the transition from traditional outbound methods to relationship-driven inbound strategies, emphasizing the importance of authentic customer feedback and personal engagement. Additionally, the conversation delves into practical insights for agency owners, highlighting crucial investments and lessons learned from their experiences.
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