Why did Mothercare have to close all of their UK stores?
Sean Farrington discovers what happened to the baby goods retailer which once dominated the high street.
Alongside him, analysing Mothercare's fortunes, is the entrepreneur, Sam White.
The pair hear from Tim Curtis who once ran Mothercare's website, catalogue and home delivery service; Amena Khan, a loyal Mothercare customer and Richard Lim, CEO of Retail Economics.
They chart the highs and the lows and learn how Mothercare continues to trade today, albeit in a different form.
Produced by Jon Douglas and Shanaye Mainoo-Magnone. Toast is a BBC Audio North production for Radio 4 and BBC Sounds.
You can email the programme at toast@bbc.co.uk
Feel free to suggest topics which could be covered in future episodes.
Sliced Bread returns for a new batch of investigations in May. In the new series, Greg Foot will investigate more of the latest so-called wonder products to find out whether they really are the best thing since sliced bread. In the meantime, Toast is available in the Sliced Bread feed on BBC Sounds.
