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188. Why people don’t take you up on your free offer

I Am Your Korean Mom

00:00

Is Your Offer Scratching Their Icing?

The number one thing that comes before the price is the perceived value to that specific person at that specific time. So maybe the something that helps people cook at meals for many, many people in a short amount of time with low effort is not a superdup priority. But during the holidays it becomes a very high priority issue. And how to get your kids ready for school without drama, without screaming, without fighting or yelling might be super high value for moms with kids or dads with kids but not for somebody like me who doesn't have kids.

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