How long will the 6 week challenge keep working... đź“› | Ep 75
The Game with Alex Hormozi
00:00
The Evolution of the Cost of Ads
CPMs are cost per thousand impressions, and typically most... Like if you were to look at CPMs of Facebook six years ago, CPMs for Facebook were like six bucks. So how long do you think it will work? I don't know. It just depends on the traffic platform,. There will always be another traffic platform because people's attention is always somewhere. The biggest players can make Coca-Cola, Budweiser, all these guys, and then they start dropping their ridiculous budgets.
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