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#149: Daniel Pink – How to write like a New York Times bestselling author
Creator Science
How to Capture 16,000 Regrets Before Writing a Book
Jay Parini: I feel like any piece of content can be made more interesting, more valuable if you have more proprietary research backing it up. We're so incentivized just to throw polarizing opinions out there because they get a reaction and it's easy to put together when you don't have to back it up with research. He says most people aren't willing to do that work as it is difficult and unglamorous. Parini: How do you know when you've done enough? That's a good question. For me, it's very instinctual, but I think it becomes when, when I start hearing the same thing over and over again.
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