2min chapter

The Next Chapter by American Express Business Class cover image

Susan Cain on “Quiet: The Power of Introverts in a World That Can’t Stop Talking”

The Next Chapter by American Express Business Class

CHAPTER

How Brainstorming Can Help Bring a Team Together

Study after study has shown that brainstorming is not good for coming up with new original interesting ideas. What works better is more of a hybrid approach where you have people spending time thinking about a problem alone and then coming together to talk about it. "You just can't think completely effectively when you're only in a group"

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