2min chapter

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Google Retail MD on the power of search and the secrets to why we watch YouTube - Sophie Neary

Uncensored CMO

CHAPTER

Exploring Successful Online Marketing Strategies and Omnichannel Retailing

This chapter explores effective marketing strategies that fueled a successful launch of a beauty product online, underlining the role of digital transformation and social media engagement. It highlights key consumer statistics and the future of omnichannel retailing through strategic collaborations.

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