22min chapter

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics cover image

456. Moonshot Strategies: Business Insights from NASA's Space Race

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

CHAPTER

Lessons from Apollo: Innovation and Strategy

This chapter explores the innovative strategies of the Apollo program and their relevance to today's business landscape. It highlights key lessons on problem identification, testing, and delegation that can empower modern teams to excel in high-pressure environments.

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