Unthinkable with Jay Acunzo cover image

Working Bravely

Unthinkable with Jay Acunzo

CHAPTER

Creating a Fanatical Community

The four quadrants of the fly wheel are: premise, experience, personality and re invention. The first hurdle resinating more deeply with an audience is you need to say something that matters. A premise is more than topics. It's also your hook. And i'll give you the four parts in a row, and then we'll go one by one on back tracking that list. So if you want to create something a little mo resident yellow, tastier, just add some pepper.

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