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How I Built a $72,000,000 Business In 5 Years - Julian Hearn Founder Of Huel
Deep Dive with Ali Abdaal
The Tea Shirt
We want it to be affordable, but we dont want to sell something o now, cheap and nasty. So a high quality, premium product. You get free delivery, you get free tea sher that's worth 20 pounds. You get a free shake, which is worth ten pounds. Everything, the whole thing together, i think it'si really good value for money. And even ona coste meal basis, yes, you do have to buy in sort of a bulk, but still, it's relatively fordable. I'd much rather added add added value rather than give a discount. It helps spread the brandna one of the key things when you're launching something new.
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