How Vitaly Grew Without Relying on Ads
Shopify Masters
00:00
Performance Marketing - How to Diversify Your Channels
Performance marketers should think about diversification of channels and deploying those dollars more effectively. We've found that it's really kind of like cracked in our ability to scale on google, because it's so much better than we ever were at optimizing for action and search. I think now is the time to test, test,test, and find a you don't find a new winning skalbl, strategy.
Transcript
Play full episode
