Exploring the Journey from Branding to Product Design

This week's episode is with Sam Peitz who quickly became one of my favorite designers to follow in 2024.

He regularly shares experiments like TextOS, his scribble running app, and assorted letter prototypes. So this conversation is a deep dive into his creative process and how he’s redefined his career path over the past ~10 months. We go deep into:

• Sam’s go-to source of design inspiration
• The power of setting the right constraints
• What Sam has learned about building with v0
• How to think creatively and design out of the box
• How to position yourself for the type of work you want to do
• a lot more

• Koto branding studio is where Sam worked previously
• Sam likes Arena for design inspiration
• We talked about the episode with Dennis from Amie