2min chapter

Grit cover image

#103 Founder & CEO Productboard, Hubert Palan w/ Ilya Fushman: Chasing Perfection

Grit

CHAPTER

The Importance of Having a Strong Sales Culture

I think what a lot of like very product wearing the companies don't do early enough is bringing the sales folks who will stretch you in the direction of the customer. You really do have fundamentally different companies when you service the enterprise and the sort of the SMB self-serve part of the market. And the trick is either you pick one or you have to manage both of those.

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